Design DNA
Pastel system of concentric ring gradients (peach, periwinkle, lilac) used as full-bleed backgrounds and inside rounded CTA cards, on a cream base. Headlines use a light, wide grotesk at large size in dark brown, with small white pill buttons. The hero centres one sentence inside the ripples. A 'why we exist' block draws conditions (anxiety, PTSD, OCD, bipolar) as a radial star diagram. Cream rounded panels then hold two ripple cards (cost, locations), a four-step 'how we work' row, a clinic photo beside a booking card, treatment columns with photos, article cards and a lilac CTA over a cream footer card.