ALSO

Item: ALSO
Rating: 7.2

Electric bikes and light electric vehicles for everyday mobility.

ridealso.com Save page

7.2/10MABTU rating

DESKTOP · 1440 × 5,635/ ↗

MOBILE · 390

Section outline · Home

01announcementLavender top bar
02heroFull-bleed photo carousel with pill CTA
03cardsThree photo cards: test spin, build, gear shop
04socialBlack band with vertical video cards carousel
05pressLavender band, quote cards with logos
06productFull-bleed vehicle photo with CTA
07storiesBlack band, four news cards
08newsletterLavender band with email field1,413
09footerPurple speckled, link columns, giant wordmark

Rating · Home

Visual design7.8

UX & clarity7.6

Originality7.2

Craft & consistency7.6

Motion6.2

Performance & a11y5.0

This page scores 7.2; the site score weights the home page double.

Main colours

Mixed sections·white background·vivid

Typography

ABC Camera Plainheading · font · self-hosted ABC Camera Plainbody · font · self-hosted Serial Caccent · font · self-hosted

Stack & style

Shopify Lottie Swiper

Bold typography Playful Photography-led Hero carousel Live chat Mega menu Sticky header Testimonial slider Transparent header

Also: Google Analytics, Meta Pixel, Google Tag Manager, Klaviyo, Cloudflare

Design DNA

Alternating bands of peach, black and lavender (#A77BF3-ish). Full-bleed photo hero carousel with centred white grotesk headline and a lavender pill CTA. Three rounded photo cards follow, one carrying a rotated, mirrored 'Test Spin' sticker label. A black band of vertical rider video cards, a lavender 'In the Press' carousel of quote cards with publication logos, a full-bleed TM-Q vehicle photo, story cards, a lavender newsletter band and a deep purple speckled footer ending in a giant lavender ALSO wordmark. Mono micro labels throughout.

Worth borrowing

Stamp a promo card with a rotated, mirrored sticker label for playful emphasis.
Show press as a carousel of white quote cards with publication logos on a brand-colour band.
End the footer with a full-width brand wordmark on a speckled dark purple ground.