Winden

Item: Winden
Rating: 7

AI-powered business credit card that maximises cash back.

winden.co Save page

7.0/10MABTU rating

Home

DESKTOP · 1440 × 9,340/ ↗

MOBILE · 390

Section outline · Home

01heroDark violet glow, apply buttons, embedded savings calculator124
02marqueeScrolling cashback transactions1,042
03featuresGrey bordered tiles with UI fragments1,198
04videoSplit text and purple video thumbnail386
05process stepsVertical timeline beside UI cards2,070
06featuresFour-tile grid: account, invoicing, transfers, AI CFO1,339
07supportThree icon columns552
08pricingBlack card with abstract glossy curves, $99/m888
09footerWhite link columns and disclosures553

Rating · Home

Visual design7.3

UX & clarity7.2

Originality6.0

Craft & consistency7.3

Motion6.0

Performance & a11y7.7

This page scores 7.0; the site score weights the home page double.

Main colours

Light·white background·vivid

Typography

Helvetica Nowheading · sans · system Inter Vbody · sans · unknown

Stack & style

Webflow jQuery

Minimal Gradient-heavy Product-UI-led Hero carousel Marquee Bento grid Pricing table FAQ accordion Live chat Process steps

Also: Intercom, Cloudflare

Design DNA

Dark navy hero lit by a violet radial glow, thin light grotesk headline and an embedded calculator card (spend category dropdown, spend slider, earn-up-to figure). A marquee of cashback transactions sits under the fold. The rest is white with pale grey bordered tiles, each holding a floating UI fragment (transactions, virtual cards, integrations) above a small centred caption. A vertical timeline explains the AI agent, and a black card with glossy abstract curves sells the Pro plan before a plain white footer.

Worth borrowing

Put a live savings calculator with a slider inside the hero instead of a screenshot.
Run a thin marquee of real-looking cashback events directly under the hero.
Use a single dark glossy card as the pricing moment on an otherwise white page.