soNomad

Item: soNomad
Rating: 7.7

Low-cost, commission-free travel and visitor medical insurance for Canadians.

sonomad.com Save page

7.7/10MABTU rating

Snowbirds

Super Visa

DESKTOP · 1440 × 7,686/ ↗

MOBILE · 390

Section outline · Home

01heroTeal band, navy headline, illustrated lifeguard hut, 25% badge703
02logo cloudTwo rows of grey press logos444
03introCoral circular text badge beside headline284
04product cardsPastel cards: trip, medical, visitors insurance with illustrations1,528
05typographic bandCoral block with stacked brand wordplay851
06benefitsPlum band, three bold reasons, CTA700
07formSteps list beside quote form, pier illustration1,279
08faqAccordion list680
09ctaPlum rounded card, phone number723
10footerTeal footer with link columns494

Rating · Home

Visual design8.1

UX & clarity7.8

Originality8.0

Craft & consistency7.8

Motion5.5

Performance & a11y8.0

This page scores 7.7; the site score weights the home page double.

Main colours

Light·cream background·vivid

Typography

Agrandirheading · font · self-hosted Agrandirbody · font · self-hosted

Stack & style

GSAP Lottie GSAP ScrollTrigger

Bold typography Playful Illustration-led Rounded / soft FAQ accordion Logo cloud Parallax Process steps Review badges Stats band

Also: Google Analytics, Google Tag Manager

Design DNA

Muted teal hero with a heavy navy grotesk headline and a white pill 'Get a quote' button beside a flat illustrated lifeguard hut with a '25%' badge, fading into cream sand. A press logo cloud, a circular coral text-ring badge, then three product cards in lilac, peach and mint, each with its own flat illustration (luggage, umbrella, lighthouse). A coral band stacks repeated 'soSimple soAffordable soFast' lines, a plum band gives three bold reasons, a mint band pairs 3 steps with a quote form, then FAQ, plum CTA card and teal footer.

Worth borrowing

Turn the brand prefix into a stacked typographic chant band (soSimple, soFast, soNomad) on a flat coral block.
Give each insurance product its own pastel card and a matching flat illustration object.
Put a circular rotating text badge next to the savings claim to make a number feel like a stamp.