Setapp

Item: Setapp
Rating: 7.3

One subscription to hundreds of curated Mac and iOS apps.

7.3/10MABTU rating

DESKTOP · 1440 × 10,422/ ↗

MOBILE · 390

Section outline · Home

01heroSky background, black download pill, laptop held up in hands1,345
02featuresTabs over a carousel of tall app cards1,061
03pricingMembership vs single app buttons, app icon row800
04pricingThree plans, toggles, pink popular plan980
05featuresPinned Mac window mockup with changing copy2,200
06testimonialsDark quote and video cards carousel900
07features3D layered render with four benefit tiles1,129
08faqRounded grey accordion rows696
09footerDense SEO link columns and newsletter1,098

Rating · Home

Visual design7.6

UX & clarity7.6

Originality6.7

Craft & consistency7.0

Motion6.5

Performance & a11y7.7

This page scores 7.3; the site score weights the home page double.

Main colours

Light·white background·vivid

Typography

Fixel Displayheading · display · self-hosted Fixel Textbody · font · self-hosted

Stack & style

Next.js React

3D Rounded / soft Product-UI-led FAQ accordion Pinned sections Pricing table Sticky header Tabs Testimonial slider

Also: Hotjar, Meta Pixel, Cloudflare, Google Tag Manager

Design DNA

White page with a heavy geometric sans and black pill buttons, lit by one hot-pink accent. The hero is a pale blue sky with a centred headline and a photo of hands holding a MacBook up into the clouds. Category tabs (Mac essentials, AI apps, Privacy) switch a carousel of tall rounded app cards, followed by a row of glossy macOS app icons, a three-tier pricing grid with the middle plan outlined in pink, pinned scroll sections pairing a Mac window mockup with changing copy, dark video testimonial cards, a stacked 3D layers render with four benefit tiles and a plus-icon FAQ.

Worth borrowing

Hold the product up into a sky photo in the hero so a utility subscription feels aspirational.
Outline the recommended pricing plan in the single accent colour with a filled 'Popular choice' tab on top.
Mix a written quote card with portrait video cards in one testimonial carousel.