Nudge

Item: Nudge
Rating: 7.4

Between-visit care platform using behaviour-based nudges for patients.

getnudge.info Save page

7.4/10MABTU rating

DESKTOP · 1440 × 8,076/ ↗

MOBILE · 390

Section outline · Home

01header110
02headerChange begins with Nudge996
03content347
04media textHow Nudge works3,176
05portfolioUse cases939
06media text544
07features gridPartners808
08ctaLet's talk412
09footer854

Rating · Home

Visual design7.7

UX & clarity7.1

Originality7.9

Craft & consistency7.4

Motion5.5

Performance & a11y8.0

This page scores 7.4; the site score weights the home page double.

Main colours

Light·white background·mono

Typography

Interheading · sans · self-hosted Interbody · sans · self-hosted

Stack & style

Vue Swiper Tailwind CSS Nuxt

Minimal Editorial Illustration-led Product-UI-led Hero video Logo cloud Testimonial slider

Also: Amazon CloudFront, Google Analytics, Google Tag Manager

Design DNA

Warm cream-to-white canvas. A centred small headline (Change begins with Nudge) sits above a large hand-drawn watercolour of two hands reaching, echoing Michelangelo. Body statement fades from dark to light grey mid-sentence. How it works alternates small UI cards on beige panels with short text blocks. Use cases are illustrated cards of patients and clinicians in sketch style; testimonials and partners use the same drawings. A giant black wordmark over illustrated trees closes the page.

Worth borrowing

Pair hand-drawn watercolour illustration with crisp UI screenshots to make health tech feel human.
Fade a statement paragraph from dark to light grey to lead with the first clause.
End with a huge wordmark sitting on an illustrated landscape strip.