Nothing

Item: Nothing
Rating: 7.8

Consumer electronics brand selling phones, earbuds and headphones.

nothing.tech Save page

7.8/10MABTU rating

DESKTOP · 1440 × 7,266/ ↗

MOBILE · 390

Section outline · Home

01header80
02heroear ( 3a )900
03media textheadphone ( a )900
04contentphone ( 4a ) pro900
05contentphone ( 4a )900
06contentCMF Clip Pro900
07contentheadphone ( 1 )900
08media textNOTHING OS 5.0900
09footer966

Rating · Home

Visual design8.0

UX & clarity7.3

Originality8.0

Craft & consistency7.8

Motion7.0

Performance & a11y8.5

This page scores 7.8; the site score weights the home page double.

Main colours

Light·off white background·mono

Typography

N Type82heading · font · self-hosted N Type82body · font · self-hosted Lattera Mono LLaccent · mono · self-hosted

Stack & style

Lenis Shopify Remix / React Router Sanity React

Minimal Bold typography Photography-led Hamburger-only nav Pinned sections Smooth scroll Sticky header Transparent header

Also: Meta Pixel, Cloudflare, Google Tag Manager

Design DNA

A stack of full-viewport scenes: bold yellow editorial portrait, grey studio shot, floating phones on white, earbuds and headphones on soft grey. Each scene carries the same small frosted card with a mono label like 'ear (3a)', a serif-ish one-liner, a thumbnail and a full-width black 'Discover' button. A floating pill header with a dot-matrix wordmark, and a black footer with a centred dot-matrix menu. Almost no other copy.

Worth borrowing

One repeating compact product card over each full-screen scene instead of varied layouts.
Dot-matrix display type for the menu and wordmark as brand signature.
Lowercase product names in parentheses, like 'phone (4a) pro', as a naming system.