Design DNA
White canvas driven by film stills. A full-bleed hero carousel shows a still with the title in huge condensed caps (tinted per film) and a play arrow. Below, rails labelled in heavy condensed caps (In theaters, Coming soon, Watch now, Award winners) scroll horizontally, mixing large feature cards and small thumbnails. Merch and best sellers sit on light grey product tiles with tiny captions, a photo newsletter band follows, and the footer ends in an enormous outlined NEON wordmark.