Design DNA
Off-white page, everything in lowercase with a soft grotesk. Tiny desktop-sticker graphics (name tags, folders, Pokémon card, phone) float around a centred wordmark, blue pill download button and a founder video. Features alternate small copy with Mac-window screen videos, blue 'heyclicky' speech bubbles and a waveform of dots. A pixel-block rainbow arch frames a founder letter card with a highlighter mark, a scrolling 'they use it everyday' marquee heads a grid of tweet cards, pricing sits on a cloud-sky photo, and a giant blue pixel wordmark ends the footer.