Primitive

Item: Primitive
Rating: 7.5

Captures and enforces team decisions for AI coding agents.

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7.5/10MABTU rating

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DESKTOP · 1440 × 10,005/ ↗

MOBILE · 390

Section outline · Home

01heroGrey card, dotted line illustration, email capture900
02logo cloudAgent icons row with mono caption
03statementBlack and orange stacked lines, arc diagram
04featuresNumbered hairline rows with right-aligned captions
05tabsDiscipline tabs, decision timeline
06how it worksBlack band, three steps, terminal mock
07featuresNumbered rows with descriptions877
08faqTwo-column accordion798
09ctaCentred email capture
10footerBook shelf then black footer

Rating · Home

Visual design7.6

UX & clarity7.5

Originality7.4

Craft & consistency7.8

Motion6.0

Performance & a11y8.0

This page scores 7.5; the site score weights the home page double.

Main colours

Light·off white background·vivid

Typography

Moriheading · font · self-hosted Moribody · font · self-hosted

Stack & style

Minimal Sharp / geometric Swiss grid FAQ accordion Logo cloud Process steps Sticky header Tabs Transparent header

Also: Cloudflare

Design DNA

Light grey rounded hero card with a large tight sans headline, a vertical dotted 'decision' line illustration and an email capture with a square orange arrow button. Small uppercase mono eyebrows label every section. Statements alternate black and signal-orange lines ('Code is disposable. Decision-making is the work.'). Numbered list rows with hairline dividers explain benefits; a tabbed discipline explorer shows a decision timeline with orange pills. A black band holds install steps and a terminal mock. FAQ is a two-column hairline accordion; a shelf of classic management books closes before a black footer.

Worth borrowing

Colour the second half of a manifesto headline in signal orange to split problem and answer.
Show a product concept as a vertical timeline of IDs with one highlighted orange pill.
Add a row of real book covers as an intellectual-lineage credibility band.