Cernel

Item: Cernel
Rating: 7.5

AI infrastructure that automates product data onboarding for ecommerce teams.

7.5/10MABTU rating

Blog post

DESKTOP · 1440 × 9,474/ ↗

MOBILE · 390

Section outline · Home

01announcementYellow seed round bar109
02heroRounded charcoal panel, yellow button, node pipeline diagram1,063
03logo cloudRetailer logos row114
04problemStory copy and three blue UI screenshot cards425
05statsFour outcome stats with icons, quote578
06videoLarge founder video still with play button1,115
07process stepsDark section of glowing diagrams per step3,407
08aboutFounder portrait beside essay columns814
09ctaDark split with warehouse photo451
10footerLink columns and giant wordmark676

Rating · Home

Visual design7.8

UX & clarity7.3

Originality7.6

Craft & consistency7.6

Motion6.5

Performance & a11y7.7

This page scores 7.5; the site score weights the home page double.

Main colours

Mixed sections·dark grey background·vivid

Typography

Graphikheading · sans · self-hosted Graphikbody · sans · self-hosted

Stack & style

Webflow GSAP GSAP ScrollTrigger jQuery

Rounded / soft Dark tech Product-UI-led Logo cloud Marquee Process steps Stats band

Also: Cloudflare

Design DNA

Light grey page with large rounded charcoal panels, a neutral grotesk, small yellow pill buttons and a taupe 'Book demo' pill. The hero panel holds a node pipeline (supplier sheets, ERP, market data, then webshop, markets, feeds) with pale yellow glows. Then: problem copy beside three blue-tinted UI screenshots and four outcome stats (-85%, -95%, 100%, All). A founder video leads into a dark 'how it works' section with glowing node diagrams, a T-shirt photo with attribute callouts, and translation cards. The page closes with a founder essay, a warehouse photo CTA and a giant black 'cernel' wordmark footer.

Worth borrowing

Yellow-glow UI cards joined by thin lines to show a data pipeline on charcoal.
Tag a single product photo (a T-shirt) with attribute callouts to explain enrichment.
Close with the wordmark set edge to edge across the footer.