21Oaks

Item: 21Oaks
Rating: 7.2

Student apartments near USC and Williams-Brice in Columbia, SC.

7.2/10MABTU rating

FAQ

DESKTOP · 1440 × 19,634/ ↗

MOBILE · 390

Section outline · Home

01heroFull-bleed lounge photo, white type bottom-left, thumbnail strip900
02introCentred serif headline with pencil underline over photo collage169
03galleryOverlapping interior photos in an asymmetric stack2,212
04floorplansPinned lilac band scrubbing priced plan cards horizontally4,770
05amenitiesThree captioned photo tiles: courtyard, pool, study spaces1,112
06processThree colour-block steps: find, apply, move in996
07testimonialsAvatar column beside a centred resident quote1,131
08faqAccordion list of leasing questions866
09footerBlack footer, line-drawn furniture illustration, address block2,119

Rating · Home

Visual design7.5

UX & clarity7.0

Originality7.2

Craft & consistency6.8

Motion7.0

Performance & a11y7.0

This page scores 7.2; the site score weights the home page double.

Main colours

Light·white background·muted

Typography

Exposureheading · font · self-hosted Exposurebody · font · self-hosted

Stack & style

GSAP ScrollTrigger Lenis Splide GSAP Webflow jQuery

Minimal Editorial Photography-led FAQ accordion Hamburger-only nav Hero carousel Horizontal scroll Pinned sections Process steps Smooth scroll Sticky header Testimonial slider Transparent header

Also: Cloudflare

Design DNA

White canvas with a light serif display face set two lines deep and a pale lilac (#E6D8FF) used as full-bleed section colour rather than as an accent. Headlines carry a hand-drawn pencil underline. A full-bleed interior photo hero holds white type bottom-left with a thumbnail filmstrip beside it. Mid-page a pinned band scrubs floor-plan cards horizontally, each card a room photo plus beds/baths chips and a price. Amenity cards, a three-step 'How it Works' colour-block list in lilac, pink and stone, and a black footer with a single-line furniture illustration close the page.

Worth borrowing

Underline key words in serif headlines with a rough pencil stroke to add warmth to an otherwise clean layout.
Scrub floor-plan cards horizontally inside a pinned pastel band instead of stacking a long plans grid.
Close a light page with a black footer drawn as one continuous single-line illustration of furniture.